Hawkins Conrad joins BGW

Finding Your Ideal Clients

Can you name something everybody likes?  Vacations? Puppies? Cheesecake? Well, certainly some people like those things.  But for others, time away from the office makes… Read More…

Referrals Are Your Best Sales Opportunities

Every day, your customers go looking for your service.  Every day, they face a barrage of loud advertisements and pushy salespeople.  Every day, they end… Read More…

4 Business Takeaways From My Trip to IKEA

We’ve been talking about getting a bookshelf for quite some time.  We have a pretty good collection of books and a spot in the living… Read More…

Avoid These Marketing Mishaps During Your Busy Season

As you know, we’re in our busiest season now.  We officially have one deadline under our belt (the March 15th partnership deadline), and now look… Read More…

Motivating Employees During the Busy Season (it’s not just about pizza parties)

It’s tax season, which means the BGW office resembles something of a beehive: It’s loud, people are moving fast, and if you make a wrong… Read More…

5 Leadership Lessons from Buddy the Elf (really)

I’m pregnant.  Really, really pregnant.  The baby is due any day now, and my preferred location is anywhere that allows me to be in the… Read More…

3 Steps for Setting and Achieving Your Business Goals

Smart business leaders understand that setting goals is a critical first step in growing their businesses in the right direction.  But what that direction is,… Read More…

The Power of Gratitude

Some years ago, I went to a marketing conference.  In a breakout session on sales, the presenter spoke almost exclusively about gratitude.  It didn’t make… Read More…

Build Community Service Into Your Business

October 22nd is Make A Difference Day, one of the largest annual single days of service nationwide.  On this Saturday, volunteers from across the country… Read More…

Overcome a Bad Online Review in 3 Easy Steps

Each business is unique, but whether you’re a large multinational company or a Main Street storefront, one thing is certain: Bad reviews can cost you… Read More…