089: Reebok Founder Joe Foster PART 2! Creating and Expanding a Global Brand

089: Reebok Founder Joe Foster PART 2! Creating and Expanding a Global Brand

Published on May 17, 2023. Article written by Gary Frey.

 

 

 

One episode was not enough to cover Reebok Founder Joe Foster's story, so here we are with Part 2!

In this episode, Joe shares about Reebok's expansion from women's aerobic shoes to other sports and lines. He talks about how they had to be strategic with their expansions.

Joe also shares one of his biggest business regrets.

We discuss Reebok going public and Joe's transition out of the operations of the business. Believe it or not, Joe now serves as an ambassador of Reebok and is a digital nomad!


About the author:

Gary Frey is the Owner / Director of Business Development at BGW Advisors.

Learn more about Gary and rest of our team on the Team page.

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