089: Reebok Founder Joe Foster PART 2! Creating and Expanding a Global Brand

089: Reebok Founder Joe Foster PART 2! Creating and Expanding a Global Brand

Published on May 17, 2023

 

 

 

One episode was not enough to cover Reebok Founder Joe Foster's story, so here we are with Part 2!

In this episode, Joe shares about Reebok's expansion from women's aerobic shoes to other sports and lines. He talks about how they had to be strategic with their expansions.

Joe also shares one of his biggest business regrets.

We discuss Reebok going public and Joe's transition out of the operations of the business. Believe it or not, Joe now serves as an ambassador of Reebok and is a digital nomad!


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