Here’s What Makes You Likable (and why it matters for business)

What makes you likable is really incredibly simple. Science has just proved it. Before I tell you, do you care to take a guess what… Read More…

Stay Productive While Working From Home

Working from home always sounded so blissful. Then, I tried it outside of my dreams, in my actual life, with a toddler, three dogs, a… Read More…

Our Statement on Hurricane Florence

As Hurricane Florence bears down on the Carolinas, BGW stands with our client family and communities.

Purposeful Communication Is Key To Maintaining Continuous Customer Base

Maintaining a continuous customer base, one that keeps coming back again and again, is hard work. It’s especially hard for companies with seasonal business models…. Read More…

Advertising Is All About Frequency

Advertising frequency sure helps the big businesses in Times Square, but what about small businesses? Well, I have a secret to share: Advertising works on… Read More…

What the Royal Wedding Teaches Us About Marketing

If you set your alarm bright and early on May 19th to watch Prince Harry and Meghan Markle say, “I do,” you weren’t alone. Over… Read More…

Reflecting on Busy Season

Well, we made it. Tax season 2018 is officially behind us. Sure, we still have plenty of work to do, but it feels so great… Read More…

Go Beyond the Data to Get Great Customer Feedback

We live in a time of ‘big data’ and ‘analytics’ that gives us powerful insight into what our customers want. We know what people are… Read More…

3 Tips for Getting Great Employee Feedback

                Get great employee feedback (just don’t use this box). Keep reading! I recently came across a podcast… Read More…

5 Steps to Improve Internal Communication In Your Business

At first, it seems counterintuitive that people working in close proximity to one another can’t communicate well, but anyone who has worked in an office… Read More…