Atypical Insights

The Vault

Our best thought leadership, relevant news, and tools to help you grow your business.

All Atypical Insights

Let Individual Passions Drive Company Culture
Let Individual Passions Drive Company Culture

The pandemic brought us a few positives, and one we particularly loved is that we got a real...

3 Pitfalls To Avoid When Reopening Your Workplace
3 Pitfalls To Avoid When Reopening Your Workplace

Over a year into the pandemic, we’re facing a new challenge: How to return to the workplace.

Employee Burnout Is a Threat in 2021. Here's how to overcome it.
Employee Burnout Is a Threat in 2021. Here's how to overcome it.

We’re beginning to get a real sense of just how impactful the mental stress of the pandemic has...

Building Morale In the Virtual Workspace
Building Morale In the Virtual Workspace

As we move into month 5 of the pandemic and working remotely, the challenges we face as...

Finding Your Customers' Pain Points (and why it matters)
Finding Your Customers' Pain Points (and why it matters)

Finding your customers' pain points and creating a solution is your number one priority.

Build a Strong Company Culture By Answering 3 Simple Questions
Build a Strong Company Culture By Answering 3 Simple Questions

Vistage, a peer mentoring organization for CEOs, business owners, and executives of small- to...

Building a Culture of Gratitude (and why it matters)
Building a Culture of Gratitude (and why it matters)

With Thanksgiving approaching, it’s easy to think of reasons we’re grateful. I love this time of...

Motivating Employees When There's No Money For a Raise: Honesty is the best policy.
Motivating Employees When There's No Money For a Raise: Honesty is the best policy.

Small- and medium-sized business owners often face a dilemma when it comes to motivating and...

What Fantasy Football Teaches Us About Marketing
What Fantasy Football Teaches Us About Marketing

I’m a big fan of looking for business and marketing lessons in unexpected places: Ikea, my fall...

Top 100 Questions Business Owners Ask Us

Anything But Typical®?

Tired of Typical?

Is your current accounting firm just “okay?”

It doesn’t have to be this way.

Stay connected.

We have a pretty great podcast & insights that dig into issues you really care about.