Atypical Insights

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Our best thought leadership, relevant news, and tools to help you grow your business.

All Leadership

Disaster-Proof Your Business
Disaster-Proof Your Business

The recent flooding in Baton Rouge, LA serves as a stark reminder of just how vulnerable we all...

Think Like An Olympian
Think Like An Olympian

It’s easy to marvel at an Olympic athlete. The unique skill of a Simone Biles or Michael Phelps is...

Make the Most of Networking Events in 3 Simple Steps
Make the Most of Networking Events in 3 Simple Steps

Meeting new people is an essential part of any small business owner’s week. Good networking events...

This One Thing Can Prevent Employee Burnout
This One Thing Can Prevent Employee Burnout

Every business owner strives to build a motivated workforce.  Company perks, a great benefits package

Building a Culture of Accountability
Building a Culture of Accountability

Accountability is at the center of nearly every business book on the market, yet every day in the...

Meaningful Mentorship
Meaningful Mentorship

Attract top talent, develop the team, grow the business. Every business owner knows this is the key...

Dad-isms: Lessons in business you never realized your father taught you.
Dad-isms: Lessons in business you never realized your father taught you.

Think back on your mom and the advice she gave you in life and you’re likely to remember tips on...

Bring Meaning To Your Core Values
Bring Meaning To Your Core Values

When I say “core values”, what comes to mind? Words like integrity, diversity, inspiration,...

Don't Ignore Your (Cultural) Core
Don't Ignore Your (Cultural) Core

I can spot a good volleyball player a mile away. I’ve been playing since I was a kid and still do...

Top 100 Questions Business Owners Ask Us

Anything But Typical®?

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